Digital Marketing Manager

from 6 to 9 year(s) of Experience
Navi Mumbai

Job Description

Job Role :

  • Devising Strategies to drive online traffic to the company website.
  • Tracking conversation rates and making improvement to the website.
  • Developing and managing digital marketing campaigns.
  • Utilizing a range of techniques including paid search, SEO, PPC, SEM, ORM & SMO.
  • Overseeing the social media strategy for the Company.
  • Managing Online brand and service campaigns to raise brand awareness.
  • Improving the usability, design, content and conversion of the Company website.
  • Responsibility for planning budgetary control of all digital marketing.
  • Evaluating customer research, market conditions and competitor data.
  • Review new technologies and keep the Company at the forefront of development in digital marketing.

Person Specification:

  • Excellent written and verbal communication skills are essential
  • Should have prior experience of managing a team.
  • Degree in digital marketing or a related field
  • Passion for understanding healthcare market and reaching out the target audience in planned manner.
  • Strong analytical skills partnered with a creative mind

Salary: INR 8,00,000 - 12,00,000 PA.

Industry:Medical / Healthcare / Hospitals

Functional Area:Marketing, Advertising, MR, PR, Media Planning

Role Category:Senior Management

Role:Head/VP/GM/ Mgr-Online/Digital Marketing

Key Skills

Desired Candidate Profile

Please refer to the Job description above

Company Profile

Thyrocare Technologies Ltd.

Thyrocare Technologies Limited is India's first fully automated diagnostic laboratory with a focus on providing quality at affordable costs to laboratories and hospitals.
With a Centralized Processing Laboratory in Mumbai, India for esoteric tests and Regional Processing laboratories in 8 major metro cities in India and other parts of Asia, we perform more than 200,000 clinical chemistry investigations on about 50,000 specimens every day. Thyrocare is India's 1st private lab to be approved by ICMR for COVID-19 Testing. 
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Recruiter Name:Ms. Aparna Kure

Contact Company:Thyrocare Technologies Ltd.